The Star Of YouTube James Charles

Caroline Harkness
3 min readDec 6, 2020

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James Charles Dickinson (born May 23, 1999) is an American internet personality, beauty YouTuberand make-up artist. In 2016, he became the first male ambassador for CoverGirl. In addition to his YouTube channel, Charles has also gained traction on the video-sharing platform TikTok.

Early life

James is from Bethlehem, New York, and graduated from Bethlehem Central High School in June 2017. He grew up with younger brother, Ian Jeffrey.Charles is from Bethlehem, New York, and graduated from Bethlehem Central High School in June 2017. He grew up with younger brother, Ian Jeffrey.

Career

Charles is best known for his YouTube channel focusing on makeup, which he launched on December 1, 2015. It currently has 23.6 million subscribers, making him the #1 most subscribed male beauty guru and #2 most subscribed beauty guru. On May 6, 2019, his channel had 16.6 million subscribers, and on May 11, 2019, he became the first-ever YouTube personality to lose over 1 million subscribers in 24 hours.

On October 11, 2016, at the age of seventeen, Charles became the first male spokesmodel for cosmetics brand CoverGirl, working alongside brand ambassador Katy Perry.

In January 2019, he was invited to Birmingham, England, to open Morphe Cosmetics’ second UK store.

In March 2019, Charles did the makeup for Iggy Azalea’s music video shoot for “Sally Walker”. He also made a cameo appearance in the video.

In April 2020, Charles confirmed that his YouTube series Instant Influencer would premiere on April 24, 2020. The series aims to find the next “beauty influencer”, with Charles as the host.

Controversies

In February 2017, when Charles was 17, he was criticized by some of his fans after tweeting a joke about Africa and Ebola that was considered offensive. He later issued an apology saying: “I am extremely sorry for what I said. There are no excuses. No one owes me forgiveness, but I’ve learned a lot from the experience. I hope that the people who might look up to me will be able to learn from my mistakes and not repeat them.”

In April 2019, Charles said that he was not fully gay, and a 5.5 on the Kinsey scale, saying that “there have been girls in the past who I’ve thought were very, very beautiful. There’s also been trans guys in the past, too, that I was really, really into for a moment in time.” These comments received criticisms from his fans. Charles apologized shortly after, releasing a statement saying that his comments were unintentionally transphobic and that he should have chosen different words to convey what he meant.

Personal life

Charles is openly gay. As of 2019, his net worth is estimated to be $12 million. In 2020, he purchased a $7 million mansion in Los Angeles. It is 9,800 square feet with six bedrooms and ten bathrooms.

In May 2020, Charles revealed to supermodel Naomi Campbell that he has had botox injections in his forehead and filler injections in his lip.

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